Being a business owner allows Tara Pickford the chance to share her passion for the performing arts, as well as to give back to the community. Through her studio, Ambition Performing Arts, Pickford supports numerous charities and local organizations, such as Airdrie Food Bank, Community Links, Airdrie Angel, Airdrie Festival of Lights, Airdrie Public Library, Boo at the Creek, Airdrie Children’s Festival and the Airdrie Health Foundation. Pickford is also a member of Wild Rose Dance Arts Association Charity and part of 100 Women Who Care Airdrie, in which 100 women get together and give $100 each to a charity. One of Pickford’s passions is giving back to youngsters through Junior Achievement. Peggy Cave is impressed with Pickford’s willingness to support the community. “She is very deserving of this award as she is a leader in her industry and a great role model to women in business and life,” says Cave. Pickford is humble, saying giving back is simply part of being a member and business owner in the community.