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About Us

Sherry Shaw-Froggatt

Sherry Shaw-Froggatt

Publisher and Founder


Sherry Shaw-Froggatt founded Frog Media Inc in 2002 and in 2004 co-founded airdrielife magazine with Kathy Anderson. In 2006 Sherry took sole ownership of the magazine as Publisher. Since then, Sherry has amassed several awards and accolades on behalf of the magazine and for her passion to the arts and culture community including:

  • 2020 Business of the Year Finalists – Airdrie Business Awards
  • 2017 Winning Edge Award Finalist – Airdrie Business Awards
  • 2017 Canada 150 Medal – for promoting arts and culture
  • 2017 Patron of the Arts Award – Airdrie Mayor’s Night of the Arts
  • 2014 Airdrie Business Leader of the Year – Airdrie Business Awards
  • 2012 Queen’s Diamond Jubilee Medal – for promoting arts and culture
  • 2011 Most Influential Person of the Year – Airdrie Echo
  • 2011 Winning Edge Award Finalist – Airdrie Business Awards
  • 2011 Publisher of the Year Finalist – Alberta Magazine Publishers Association
  • 2010 Family Business Award – Airdrie Business Awards
  • 2009 Small Business of Distinction Finalist – Alberta Chambers of Commerce
  • 2009 Eco Edge Award Finalist – Airdrie Business Awards
  • 2008 Airdrie Ambassador Award – Volunteer Airdrie
Stacie Gaetz

Stacie Gaetz

Contributing Editor


Writing stories, dotting i’s and crossing t’s, uploading content and spreading the word to ensure airdrielife continues to be the polished publication that reflects the energy, style and community spirit of Airdrie, which readers have known and loved for the past 17 years. “I have been sharing Airdrie residents’ stories with the community for over a decade and I couldn’t be more thrilled to do so in my new role as the Contributing Editor at airdrielife! I’m eagerly looking forward to inspiring, engaging and connecting the people of this wonderful city. Let’s explore the good life together!” Do you have a story idea she should know about? Email her at

Contact Us

Mailing address:

Frog Media Inc

Box 90033 Sierra Springs PO

Airdrie Alberta T4B 0A2


Ronda Zimmerman


Sherry Shaw-Froggatt


Contributing Editor

Stacie Gaetz


Director of Sales:

Wendy Pratt


Digital Manager:

Katie Dudek