When it comes to championing Airdrie’s business community, few shine brighter than Jessica Williamson. For the past five years, Williamson has been an economic development officer with the City of Airdrie. She is a driving force behind programs that help local entrepreneurs transform ideas into thriving businesses.

“Jessica is a wonderful advocate for the City of Airdrie,” says nominator Tia Callaway. “She genuinely pours her heart and soul into everything she does.”

That passion runs deep. A former entrepreneur herself, Williamson once founded a clothing company called Hoopla that earned her Saskatchewan’s Young Entrepreneur of the Year Award.

“I have been an entrepreneur and know that while it can be rewarding, it also involves calculated risks, grit and resilience, and hard work,” she says.

“I want Airdrie’s entrepreneurs and business owners to feel like they have the know-how to be successful, are supported and have a community behind them.”

Her work connects dreamers and doers with mentorship, resources and the confidence to test and grow their ideas.

Looking ahead, Williamson is eager to continue supporting Airdrie’s reputation as a hub of innovation.

“We want to build an entrepreneurial ecosystem of excellence in Airdrie and make it easy to start and grow a business here.”

The AAWAs are celebrating their Sweet 16 in 2026. What advice would you give to your 16-year-old self?

Your passion for business will evolve into a dynamic and rewarding career … keep going.